Online Marketing Strategies for Small Business
Helping businesses like yours find your ideal customers online
I am Vicki Jakes, from Brighton, UK and I help advise businesses like yours find your ideal customers online.
You might be a start-up or a small business that doesn’t have the time or the budget to invest in marketing services because you’re doing it all yourself. You might not know where to start to look or what the best tools or platforms for the job are. Maybe you just want advice to short circuit what you’re doing.
That’s where I come in.
I promote an approach that helps you get up and running quickly using search, content, social and ads so that you can start testing what works and what doesn’t.
What my clients say…
Here’s what some of my clients had to say about working with me.
“Vicki recently built me a website for my business and I have to say that she did a fantastic job. I thought I knew what I wanted but being a complete novice at web stuff I wasn’t able to communicate that very well. Vicki clearly knows what she is doing and helped me understand and realise what I was looking for in no time at all.”
“Vicki’s help was so useful when I needed someone to guide me through the daunting task of social media marketing. What I found was enormously helpful was how she broke things down into bite sized pieces and suggested which forms of social media would be the most effective for my business. She has a great way of explaining things!”
“Vicki is highly a professional and proficient woman who is my first port of call for anything website. As well as understanding the technical requirements, Vicki is able to show enormous creativity to provide a unique, bespoke service. She is approachable, amenable, adaptable as well as being efficient and effective. I wholeheartedly recommend!”
“Vicki has been very helpful in setting up our website. She took our initial design ideas and turned them into a stunning, modern looking site, that is easy to navigate. She has been very approachable and doesn’t mind explaining things that we do not understand. She has also given us great advice on how to maximize our potential using social media. Thank you Vicki.”
Latest on the blog
How to articles, advice, and thoughts regarding the online marketing industry.
I have been working in digital marketing (in various roles) for over ten years and blogging for seven years. I used to run a travel blog called Way Out Far (which is what inspired my business name) and then ran a fairly well-read parenting blog called...read more
I am still really surprised at how many of my clients don't have Google Analytics set-up on their website when I first speak with them. Even worse is some have it set-up but never view the data. Being able to track your website visitor data is one of the key things...read more
Next level surveys, in which you really drill down and find out more about your customers and bring them into your sales funnel at the same time to ensure they convert if they answer qualifying questions, takes time, commitment and skill. I have been fascinated to...read more